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“OMR Festival for 2” with Snapchat

By 10. December 2021December 23rd, 2021Livestream, Uncategorized

At the “OMR Festival for 2”host Philipp Westermeyer meets exciting discussion partners from digital marketing. This time as a guest: Carolina Arguelles, Head of Product Marketing at Snap. The big question: How are brands already using augmented reality in the Snap app?

We planned, produced and shot the conversation with a live connection to the U.S. – as if the two were sitting next to each other in a room. With almost 35,000 views already, the clip is already the most successful “OMR Festival for 2” clip of all time! But see for yourself!

Here are a few more pictures from behind the scenes of the production!