The task

Loop-mediated isothermal amplification (LAMP) is a technology that significantly simplifies the detection of malaria infections compared to previous methods and is even more accurate. The infected samples can be visually identified and evaluated by fluorescence at the end of the process. Especially for developing countries the method offers many advantages due to its reliability and robustness.

Execution

In cooperation with HUMAN we developed a StoryBoard for a exhibition film which shows and explains the essential advantages and steps for the analysis. A mixture of informative motion design and photorealistic 3D animation shows the process and the advantages of the method in an attractive way. The film is used worldwide at exhibitions and in distribution.

Credits

Client: HUMAN GmbH
Concept, Director: Martin Kahl
Sounddesign: Martin Kahl

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